Switching from live chat to Zendesk messaging

If you’ve ever used live chat, you know how easy it is to get in touch with customer service reps. Happy customers are valuable customers, and businesses that can provide real-time customer service to solve problems have high customer satisfaction ratings. So if live chat seems to be working, why make the switch to messaging? The answer is simple: messaging takes the best parts of live chat but upgrades them with modern features such as ongoing conversations, automation, and richer content for a more intuitive and engaging customer experience. Because messaging is different from live chat, it comes with a new...

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3 hidden costs of Freshdesk: Why low license fees can be deceptive?

When choosing a customer service solution, there are many factors to consider, and let’s face it — cost is high among them. Freshdesk says you’re saving money on their low license costs, which is a part of the total cost of ownership, but there are big trade offs to know about. Here are the top three things you should consider. 1. Freshdesk’s spotty reliability can tarnish your brand Your customers and your support teams depend on your software to work for them. So when it’s not reliable, it can cost you time and money. Dropped chats and calls lead...

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4 ways Zendesk can make your life easier ASAP

Keeping up with customer expectations is vital to your business — and that means your support operations need to be nimble. Does your support software allow your team to easily add new channels? Or enable your agents to easily switch between channels keeping customer context? If not, it might be time to consider a switch. Here are four ways Zendesk can help you deliver great customer service (and make your life easier). 1. Zendesk is easy to set up and customize Zendesk can be set up quickly. It takes days — not months — to get up and running....

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How to improve agent productivity for a better CX

As your business grows, the complexity of providing customer service grows as well. You have more products, which means more potential problems for customers to experience and more information agents have to learn. And with more employees and departments, contacting the right person to answer customer questions as they come is increasingly difficult. Whatever your internal challenges are, they’re not the customer’s concern. You need to manage all the challenges of growth behind the scenes, so your customers still get the quick and seamless experience they demand. To make sure customers get their problems solved in as little handle...

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8 Questions CX leaders must answer before creating a customer experience map

This planning guide will help you create a CX map that gives your team the insights they need to deliver excellent customer experiences. Today’s customer experience (CX) leaders too often rush into the customer experience map-making process before answering some fundamental questions. The result: massive misperceptions that lead to poor communication and misguided assumptions about your customers’ experiences. We’re not talking about a harmless misunderstanding: an Acquia study reports that 90% of customers say most brands fail to meet their expectations when it comes to delivering good customer experience. Meanwhile, 82% of marketers believe they’re hitting the mark. Anyone who seeks...

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